A discussion around their social media marketing handbook called Friends with Benefits.

• The secrets of working together
• How do you engage people with your social media strategy
• What is meant by creating a tribe around your brand
• How to find people who might want to engage with our brand
• The difficulties of using Facebook within your social media strategy
• Why to contact bloggers to talk about your brand
• How to find the right bloggers to talk about your brand
• How to engage bloggers with your brand

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