The Writer's podcast

The Writer's podcast


Latest Episodes

McKesson: Making healthcare human
July 05, 2019

We're joined by Catherine Brew-Cain, Head of Corp…

Making healthcare human: Catherine Brew-Cain from McKesson
May 14, 2019

Today we talk to people making a difference with …

Franklin Templeton: Being distinctive in a regulated world
May 13, 2019

Today we’ll be speaking about the risks and rewar…

Distinctiveness: the practical and the theory
January 24, 2018

Rachel Eyre from Sainsbury's and Professor Jenni …

The god of linguistics: Professor Geoff Pullum
May 03, 2017

How English really works, with the grumpy liberal

EA: It’s in the words
January 17, 2017

Lacy Rohre on her mission to turn around EA's cus…

How to write like The Economist
November 23, 2016

The Economist’s language columnist Robert Lane Gr…

How Google names things
October 26, 2016

Google’s naming guru, Amanda Peterson, talks abou…

The Co-op: rebranding a national treasure
September 12, 2016

How can language help revive a much-loved brand? …

The god of tone of voice: Dan Germain
July 26, 2016

Innocent’s group head of brand talks about invent…