In the Arena

In the Arena


Frank Sopper: Sales Success by Understanding Your Own and Your Prospect’s Thinking – Episode #60

June 03, 2016

Sales is the ultimate people business. In interacting with those who need the services or products you provide or the decision makers above them in the hierarchy, you’ve got to be able to interact in a way that shows you understand and empathize with them as people. One of the key things to doing that […]