The Billboard Insider Podcast

The Billboard Insider Podcast


Latest Episodes

Anna Bager: We need to go to market with a simple crisp message
February 14, 2024

On today's Billboard Insider podcast, OAAA President and CEO Anna Bager highlights the out of home stories to watch in 2024 and what brands are saying about out of home. - What are some important stor

Kevin Gephart says Out of Home cold calling isn’t dead.
August 09, 2023

On today's Billboard Insider podcast, out of some sales expert Kevin Gephart answers reader questions on cold calls, sales compensation, finding a job after a layoff and how best to coach out of home

John James on How to Improve Your Out of Home Marketing
May 17, 2023

- On today's Billboard Insider podcast, SignBird founder John James talks about how drones can help you market your out of home company more effectively. - John give us an overview of SignBird and w

Anna Bager’s Out of Home Issues to Watch in 2023
January 04, 2023

- On today's podcast OAAA President and CEO Anna Bager talks about the top stories of 2022, issues to watch in 2023 and new initiatives for independent out of home companies. - What are some out of

Jim Johnsen: The Pool of Buyers is Better Than I’ve Ever Seen
November 02, 2022

Today's podcast guest is Jim Johnsen, a managing director at the out of home investment banking firm Johnsen Fretty talks about out of home valuations and the out of home debt and equity markets. - He

DJ Jennings and John James on OutdoorLink’s Purchase of SignBird
September 22, 2022

On today's Billboard Insider podcast we talk with DJ Jennings and John James about OutdoorLink's recent purchase of SignBird. - Here are the highlights. - DJ Jennings, Chief Revenue Officer, OutdoorLi

Dr. Rick Wilson on Attribution and What Advertisers Should Do in a Recession
September 07, 2022

Today's podcast guest is Dr. Rick Wilson, Associate Professor at Texas State University San Marcos, has written extensively about the impact and effectiveness of out of home advertising. - Here are so

Nick Gonzales is Bullish on Out of Home Lending
August 24, 2022

On today's Billboard Insider podcast out of home banker Nick Gonzales talks about the out of home debt markets. Nick's bank seeks $1-20 million out of home loans. - Here are the highlights. - On July

Chenault Saunders: Giant Signs Sell Themselves
June 29, 2022

On today's Billboard Insider podcast, Blackbird Media CEO Chenault Saunders and President Prentiss Nelson talk about giant digital billboards. - Some highlights of the interview - The Nashville Sign -

Kevin Gephart on the Ideal Out of Home Client
June 21, 2022

- On today's Billboard Insider podcast we talk with out of home sales expert Kevin Gephart. Kevin has 37 years experience selling advertising including 12 years selling our of home advertising. He