Bookstores are busy with shoppers buying presents for the holiday season right now. They’re buying books, but they’re also buying merchandise related to those books or author brands.
Many indie authors have got to grips with producing ebooks, print-on-demand and audio, but we’re only just starting to look into merchandise. In today’s show, Melissa Addey will give you some ideas.
In the introduction, I talk about the implication of veteran publishing industry consultant, Mike Shatzkin’s comment: “publishers can literally reach most of the customers in the world through two intermediaries, Amazon and Ingram.”
Plus Amazon Go, why you should buy Tools of Titans by Tim Ferriss, why I appreciate the Echo Dot (Alexa) after initial resistance, Enid Blyton as a trademark, and my limited time deal on the London Psychic trilogy. Plus, check out the next set of free webinars here.
This show is sponsored by everyone who supports on Patreon. Thank you so much for your generous support of the show! I’ll keep doing it if you keep loving it