Digital Marketing Insider

Digital Marketing Insider


DMI 071 – KPI’s, Pivots And Sales People’s Quirks

April 02, 2014

Nicola Cairncross and Neil Asher discuss Nicola’s weekend revelation about how easy it is to miss vital information if you don’t study your own KPI’s regularly. They explore what the KPI’s told them and what pivot they introduced as a result, before Neil ties it all in nicely with how he uses KPI’s and systems to train his sales people.

Lots of great info and resources in this episode!

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photo credit: Thomas Leuthard