Revenue Optimization Radio by Altify

Revenue Optimization Radio by Altify


Nipul Chokshi, Cuts Through Jargon about ABM and AI (Oh, and Revenue Too)

May 30, 2019

 
The two biggest buzzwords in sales and marketing are ABM and AI. In this interview, Nipul Chokshi, VP of Marketing and Lattice Engines cuts through the jargon to talk about how account-based marketing and AI improve sales and marketing, and increase re.