XOR is leading a data revolution by giving transparency, accountability and control back to data owners.

XOR Data Exchange, an Austin-based startup which helps companies leverage data to mitigate fraud and credit risk

Mike Cook founded XOR with more than 25 years of experience building data sharing solutions for risk, operational efficiency, and compliance. In 2002, Cook co-founded ID Analytics, building it from concept stage into a high-growth, profitable company serving hundreds of enterprise clients and 5 million consumers. He was also a member of the executive team who developed Consumer Credit Associates (now Innovis) and held senior management roles with Experian and American Express.


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