I've always held the belief that who we work with and the causes we support should reflect our business values and goals. We make an effort to partner with social entrepreneurs who want to make a positive difference in the world, and businesses who have respect for their customers and employees. It's not always easy of course, and we can lose track of the goals when we find ourselves making decisions based on financial or ego considerations, just like anyone else! So, how do social entrepreneurs run their businesses? We talked about this with Adam Helweh on an earlier show about what a successful client relationship looks like and this week I'm talking with the remarkable Lynn Abate-Johnson, founder of People Forward where she generates business growth for her clients, through Customer-Centered, Holistic Business Systems that are tried and true. Read more: http://bit.ly/2iXtUWl