Marketing Mantra

Marketing Mantra


Latest Episodes

Ep. #112 - Google SGE Explained: How SGE Could Disrupt Your Website Traffic
January 04, 2024

Google's SGE (Search Generative Experience) is on the brink of revolutionizing the search industry. In this episode, we reveal the potential impact of Google SGE on website traffic and offer a few insider tips on optimizing content for this latest sea

Ep. #111 - 5 Best Traffic Analysis Tools to Improve Your Website’s Performance
November 27, 2023

Keeping tabs on your websites traffic is your golden ticket to making smart, data-backed choices about how well your marketing efforts and campaigns are doing.In this episode, I reveal the 5 best traffic analysis tools to optimize your site's perfor

Ep. #110 - Black Friday Special 2023: AppSumo's Top 3 Early Bird Deals
November 15, 2023

It's that time of the year again: AppSumo's Black Friday 2023 is finally here! Mark your calendars for November 19 to November 28, because this years lineup of deals is nothing short of spectacular. While AppSumo's Black Friday main event l

Ep. #109 - Top 10 Business Newsletters Every Entrepreneur Should Read
November 14, 2023

Signing up for business newsletters is a super effective way to keep up with the latest business buzz.The issue, however, is the sheer number of business newsletters out there. You wouldn't want to end up with your inbox crammed full of too many of t

Ep. #108 - When Marketing Fails: The Crystal Pepsi Saga
September 03, 2023

This episode is a part of our "When Marketing Fails" segment where we deep dive into the captivating world of marketing disasters and uncover the valuable lessons they have to offer. In this episode, we take a closer look at the saga of Crystal

Ep. #107 - AI and Storytelling: Crafting Narratives with Artificial Intelligence (w/ Jyotirmoy Dutta from Yarnit)
August 30, 2023

AI has been revolutionizing various industries, and marketing is no exception. From maintaining brand consistency to creating compelling narratives, AI has the potential to reshape how brands connect with their audience. On this episode, we are joined by

Ep. #106 - Technical SEO Deep Dive: Site Speed, Crawling, and Indexing
August 08, 2023

In this episode, we dive deep into the technical side of SEO. We discuss crucial aspects such as optimizing site speed, managing crawl budget, and ensuring proper indexing for improved search engine visibility. If you're aiming to enhance your website

Ep. #105 - Resistance and Resilience: Survival Tips for Entrepreneurs (w/ Guest Host Raksha Shenoy)
June 21, 2023

On this special episode of Marketing Mantra, guest host Raksha Shenoy, founder of Nummy Makhana, shares valuable insights on "Resistance and Resilience" for entrepreneurs. Raksha emphasizes the significance of focusing on both product developmen

Ep. #104 - The Fascinating History of ChatGPT: Journey from Concept to Cultural Phenomenon
June 10, 2023

Uncover the captivating story behind ChatGPT, from its origins to becoming a cultural phenomenon. Explore the milestones that shaped its history and be amazed by its impact on our digital landscape.-=-=-=-=- [Episode Source] History of ChatGPT: A Timeli

Ep. #103 - Building a FinTech Startup (w/ Ashish Khandelwal from ANQ)
June 07, 2023

In a time marked by incredible tech advancements and the digital revolution, there's one industry that stands out for its game-changing impact: FinTech. From digital payments and lending platforms to robo-advisors and blockchain technology, FinTech ha