Martech Zone Interviews
Latest Episodes
Why I Stopped Podcasting... And It Was A Mistake
I stopped podcasting in the summer of 2021. I had several excellent reasons to do it at the time, but in hindsight, it was a mistake. I believe the momentum I had and the visibility it provided me was
Kate Bradley Chernis: How Artificial Intelligence Is Driving The Art Of Content Marketing
In this Martech Zone Interview, we speak to Kate Bradley-Chernis, the CEO at Lately. Kate has worked with the largest brands in the world to develop content strategies that drive engagement and result
Cumulative Advantage: How to Build Momentum for Your Ideas, Business and Life Against All Odds
In this Martech Zone Interview, we speak to Mark Schaefer. Mark is a prolific author, speaker, and consultant in the marketing industry. We discuss his newest book, Cumulative Advantage, which goes be
Lindsay Tjepkema: How Video and Podcasting Have Evolved Into Sophisticated B2B Marketing Strategies
In this Martech Zone Interview, we speak to co-founder and CEO of Casted, Lindsay Tjepkema. Lindsay has two decades in marketing, is a veteran podcaster, and had a vision to build a platform to amplif
Marcus Sheridan: Digital Trends That Businesses Aren't Paying Attention To... But Should Be
In this Martech Zone Interview, we speak to Marcus Sheridan, author of They Ask You Answer and sought-after keynote speaker on sales and marketing. We speak to the growing digital trends that business
Pouyan Salehi: The Technologies That Are Driving Sales Performance
In this Martech Zone Interview, we speak to Pouyan Salehi, a serial entrepreneur and has dedicated the last decade to improving and automating the sales process for B2B enterprise sales reps and reven
Michelle Elster: The Benefits and Complexities Of Market Research
In this Martech Zone Interview, we speak to Michelle Elster, the President of Rabin Research Company. Michelle is an expert in both quantitative and qualitative research methodologies with extensive e
Guy Bauer and Hope Morley of Umault: Death To The Corporate Video
In this Martech Zone Interview, we speak to Guy Bauer, founder and creative director, and Hope Morley, chief operating officer of Umault, a creative video marketing agency. We discuss Umault's success
Jason Falls, Author of Winfluence: Reframing Influencer Marketing To Ignite Your Brand
In this Martech Zone Interview, we speak to Jason Falls, author of Winfluence: Reframing Influencer Marketing To Ignite Your Brand. We discuss the evolution and best practices to deploy influencer mar
John Voung: Why The Most Effective Local SEO Starts With Being Human
In this Martech Zone Interview, we speak to John Vuong of Local SEO Search, a full-service organic search, content, and social media agency for local businesses. John works with clients internationall