The world of social media has changed all of us in many ways. One of the most profound is our exposure as individuals. While we have the right to choose what we post about ourselves, we do not have the ability to control what others post.

The solution to managing both your personal and business reputation lies in the clarity around and management of your personal brand. Today’s LinkedIn Lady Show will give you insights on understanding the personal brand that shrouds you today and tips on how you can manage it going forward.

The real positive impact comes when our personal brand, our business brand, our written and electronic communications and our behaviors project in a positive, consistent way so that what people think, know and experience are consistent.