Companies are nowadays expected to seamlessly cater to client preferences and deliver relevant and personalized content on demand. Real-time and...

It's AI bingo at the moment! Everyone's talking about it - but did you know that the quality and quantity of training datasets are crucial to the...

In this second Globally Speaking Podcast, dedicated to the localization supply chain, follow Rosario de Zayas Rueda's fascinating journey as she...

How can a company set up a localization program from scratch? What are the important criteria to consider, and what are the challenges?Is there a...

Hurt. Soap. Blows.In case you are wondering, we haven't gone crazy, these are just the three words what3words uses to describe our location today....

Its completely natural for humans to attribute human characteristics to generative AI systems that seem to behave like us. And since language is one...

When it launched 25 years ago, coffee brand Tim Hortons did better than competitors in Quebec because it localized most of its content to make it more...

Youd be forgiven for thinking that brands with a physical presence will always be trusted more than companies that only offer an online store. Things...

A third of the world's websites are in English. And yet only 5% of Internet users speak English as their mother tongue. How can you, as a business,...

In France, the Big Mac, McDonald's favourite burger, has the same name as in English and doesn't have a translation. In Hong Kong, it has been given a...