This phrase is borrowed from Michael Gerber's classic, "The e-Myth". Originally written for business owners (entrepreneurs), the idea applies to physicians also. Physicians are the leaders of healthcare. But the traditions of medicine teach you to...

We talk a LOT about margin in this podcast - and it recently occured to me that margin is simply a means to an end. Margin gives you the time to follow my friend Dr. Bill Yount's mantra which is to Pause-Plan-Pivot. What's even better than margin...

In healthcare, Physicians - not executives, nurses, or politicians - are the ones who hold the highest levels of licensing to do the most extensive levels of care. They are the ones who lead the procedural teams and make things happen. A lot of the...

Is there a point where ambitious promises - like healthcare for all (including non and not-yet-citizens) are actually so irrationally ambitious that the act of making the promise becomes cruel? Not for healthcare workers whose backs bear the weight of...

We all hate Single Use Plastics - but Single Use Conversations are even more unsustainable for you and your practice. Conversations On Demand are pre-recorded, prescribable audio links for patients 24/7. In this episode Nathan reveals benefits like...

So you documented your PostOp or other FAQ into Patient Materials - Want to save even MORE time? Automate your Patient Materials with an On Demand Audio link - so your forgetful patient, their caregiver, or their *substitute* (eek) caregiver has...

Give Me Your Patient-Facing Materials + 20 Minutes... I'll Give You 10 Minutes Per Patient in Perpetuity! Go behind the scenes in a recent case study where Nathan helped save a cardiologist a lot of time, energy and repetition with different...

Why Nathan Doesn’t Talk About Physician BurnOut Anymore]   If you would rather skim and scan before you listen, I have created some short off-the-cuff notes for your convenience. Want more info? Go to iPracticeByDesign.com for more resources....

How Do You Spell Love? (T.I.M.E.)

If you would rather skim and scan before you listen, I have created some short off-the-cuff notes for your convenience. Want more info? Go to for more resources. To access Nathan’s physician-specific interview content on KindleUnlimited go to ...