Simon Kemp, founder and CEO of Kepios and global consultant from We are Social, joined us in a conversation to discuss the latest global digital report in 2018. In the second part of our conversation, we discussed how the next billion will be connected and what it means for innovation for voice and video messaging and the profile of the Instagram user. Last but not least, we examined whether Facebook is really declining across the world and whether we are seeing any interesting trends from the ecommerce data.