A Doctor's Perspective Podcast

A Doctor's Perspective Podcast


M 21 Get Leads at Live Events

July 04, 2019

Minisode 21 Get Leads at Live Events

Get creative with event sponsorships and live events for leads. You can put your logo and branding on coffee stations, lanyards, charging booths and speaker notes. You can do a fun game at your own booth and people can win prizes.

Episode 21 get leads at live events is your host Dr. Justin
Trosclair Welcome back to the mini sewed. Hey, but a month and a half ago now
we have podiatry series, it was six weeks when 19 through 125. every guest was
different, they all had a special unique angle from a muscular-skeletal to a
lady who had a life-changing heart condition to some business coaches. So a lot
of good information there. Whether you're a podiatrist or not, I think you
really can gather some implementation ideas.

All right, well, today's show is from social media
marketing, how to get leads and customers at events, we all know you got to
know like and trust somebody right and meet somebody in person gets you there
faster. So when you attend the live event, whether it's like traffic and
conversion, or the FTC, an event that's coming up in September have an agenda especially
like in this big marketing, you know, even what you're doing. And you might
already have a coach of some sort. And you have clients and you know, you can
behave clients there, we can have my meetups, you might meet up and have
breakfast, and it's like an amp, a, maybe a small presentation just to support
your tribe while you're there.

Also, you might know some of your clients or just your
colleagues doing a presentation, you might go support them in that. And then
you know, talking to them, letting them know that you're there and all that.
And I know, the FTC did that with the Parker seminar, the fourth thing
chiropractic Alliance, they had some kind of happy hour or something and just
got it ready to get together. Talk to me get back on Facebook, you can remember
who they were, yeah, that guy was cool. If I need to follow him more, interact
more. Nothing.

If you're there to get leads, you know, this is the doctor
podcast but just kind of think about if you're at a trade show a boat, show a
health fair, go talk to the vendors and exhibitors, you all are all in the same
boat, you all went, you paid to have a booth, go and talk to him, everybody's
hungry for people to talk to each other. Now, if a real customer comes by
taking a step back and let them try to get their business. But other than that
they could be actual people you need to it might be easy, wait to get some good
leads.

that doesn't even mean you have to have a booth. It just
means Hey, you're there, go and talk to these vendors. They paid the money you
may have been there before. It's just nice to return the favor. And always felt
good. Even if another vendor came to talk to me. Because they know a lot of
people to their business. They're trying to grow as well.

Think of a good icebreaker. Maybe you wear something unique.
If you know you're going to speak to a speaker to have something planned. So
you might say Hey, how are you a great speech? You know, here's a talking
point, or you had an article about this or a podcast about that where you
thought something engaging, you know, a bad icebreaker says, so what do you do?
Right? You might have to ask, what's your favorite type of client? What brings
you to this conference and it opens up these open-ended questions, right?

Now when you talk about sponsorships 20 somethings be like
social media marketing, that's a huge conference,