If you want to leverage any of the thousands of available plugins for WordPress, make sure you do it right! In this episode, Liz explains how to find suitable plugins, test them in a staging environment and deploy them to your live WordPress website....

Sandro goes over what canonical URLs are and why they're an important part of your on-page SEO strategy. Specifically, he talks rel="canonical" tag. Episode 0365 Have a question? Email us liz@themarketingpodcast.net & we'll give you & your...

Liz shares three ways to improve your eCommerce email automation workflows. These ideas will promote repeat business & help you outshine your competitors. Episode 0364 Have a question? Email us liz@themarketingpodcast.net & we'll give you...

One of the many things discussed at WordCamp US 2019 this past November had to do with User Experience. Learn a few ways to audit your website's customer experience on a budget! Episode 0363 Have a question? Email us liz@themarketingpodcast.net &...

Facebook's Ad Objectives are meant to be used like a traditional sales funnel. Learn how you can take full advantage of this and optimize your ads using the Facebook Pixel. Episode 0362 Have a question? Email us liz@themarketingpodcast.net & we'll...

In November of 2019, Facebook held a Boost w Facebook event in NE Ohio. Sandro & Liz were in attendance & share what they learned about FB Messenger marketing for your small business. Episode 0361 Have a question? Email us...

In this episode, special guest Jeff Booher joins us to share advice on how to handle business disruptions. His insight includes the proper way to treat employees, and the available resources if your revenue has declined. We also dive into some best...

  Episode 0362 Have a question? Email us liz@themarketingpodcast.net & we'll give you & your company a link & shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at...

Building a website is a team effort! It requires expertise from several different disciplines. In today's episode, Liz covers the five people you need to build a great website. Episode 0359 Have a question? Email us liz@themarketingpodcast.net &...

In part two of our conversation w LinkedIn expert De-de Mulligan we learn more about how to optimize your LinkedIn Company page. We talk about taking controversial stands, your company culture, job postings and how to get better engagement. Episode...