Being a business owner or entrepreneur can be lonely. Not everyone thinks like us. Whether you are a “solopreneur”, or the owner of a business with employees, you probably find yourself surrounded by like minded people less often than you’d like.

What is content marketing and why is it so important today? Search engines used to be a directory of websites. You search a topic, you find sites about that topic. Today search engines are more about finding content to answer your questions.

For a few years, it has been a good idea to have a mobile friendly website. In the next month or so, it is a must have. While traffic from mobile phones has been growing over the years, it has been a good marketing practice to have a mobile friendly si...

Is Direct Mail dead? I guess that depends on who you ask. Many businesses are still thriving with it. And many will tell you they have never had success with it. I find that to be more about how they are doing Direct Mail rather than a true statement a...

How did last year go for you? Are you planning an increase this year? If so, how are you getting there? Have you mapped out a strategy to achieve your goals for this year? In This Episode: Too often, business owners will go into the year hoping it is a...

Where is SEO going in 2015? Is it dead? Dying? In This Episode: Every year the “SEO is dead” crowd gets going. Every year more people repeat the same misinformation about SEO going away and being irrelevant. But it is just as relevant as ever.

Sometimes finding the wrong way to do social media is as easy as finding any business page. Too often it’s just a stream of offers and “Me, Me, Me” type of posts. But the audience is ignoring it. They don’t care.

We’re back and ready to rock 2015. To kick off this episode, we are going over 15 ideas to increase profits in 2015. These topics will address common problems in many businesses today, as well as trends for 2015.

  It’s Christmas time! Customers are happy and spending money, are you taking advantage of that? This is a great time of year to draw attention to your business. Reward customers and employees. And just have fun celebrating Christmas and extra sales.

Instead of getting a customer to make a sale. Make a sale to get a customer. Following up with your customers (and leads) is vital to seeing business growth. Dont let anyone even remotely interested