The Marketing Minute with Chris Jensen

The Marketing Minute with Chris Jensen


Latest Episodes

Episode 24: The Importance of Owning Your Online Presence
January 30, 2019

Do You Own Your Web Presence? While recording this podcast, I was surprised to hear that in 2018, nearly half of all businesses do not have a website. Those that don't have websites rely exclusively on social media platforms for their online...

The Importance of Music to your Brand
December 06, 2018

How important is music to your brand image and what makes one track a hit and another a miss? Jingles and Musical Logos. We hear them everyday. In this episode of the Marketing Minute I conclude my conversation with Scott Ross, jingle composer, voice...

Episode 22: The Creative Process Behind Successful Jingle Production
November 20, 2018

Pop Rock, Hip Hop, Rap, Alternative, Dance, R & B, Soul In this edition of the Marketing Minute I begin a conversation about the creative process of jingle production with composer, voice talent and educator Scott Ross. Scott and I have worked...

Episode 21: The Creative Process & the Power of Collaboration
November 06, 2018

In this edition of the Marketing Minute with Chris Jensen, I conclude my conversation with Molly Becker, Director of Marketing and Communications at Metro RTA. Molly and I talk about the creative process and the power of collaboration. When we record...

Episode 20: Media Strategies for Akron Metro RTA
October 25, 2018

In this edition of the Marketing Minute with Chris Jensen, I continue my conversation with Molly Becker, Director of Marketing and Communications at Metro RTA. Molly explains her media strategy and media. We talk about the change in media usage by...

Episode 19: The Marketing Of Akron Metro RTA
October 08, 2018

How do you market a public entity? In this edition of the Marketing Minute with Chris Jensen, I begin a conversation with Molly Becker, Director of Marketing and Communications at Metro RTA. Molly explains the role Metro's marketing strategy plays...

Episode 18: Guerrilla Marketing & How Your Business Can Benefit from It
October 01, 2018

Its a strategy successful retailers, service and entrepreneurial businesses use effectively: Guerrilla Marketing. In this episode of The Marketing Minute with Chris Jensen, I continue my interview with Mike McDermott of Bash Foo, an Inbound Marketing...

Episode 17: How Your Business Can Benefit from Inbound Marketing
September 24, 2018

In this edition of the Marketing Minute with Chris Jensen, I continue my conversation with Mike McDermott, President of Bash Foo. Mike explains the concept of inbound marketing, how it's different from traditional advertising and the benefits your...

Episode 16: Navigating The Changing Rules of Facebook and Google
September 17, 2018

In this edition of the Marketing Minute with Chris Jensen, I continue my conversation with Mike McDermott, President of Bash Foo, an Inbound Marketing Agency in Tipp City, Ohio. Mike and I discuss the challenges facing entrepreneurs, local...

Episode 15 : Competing in the Age of Amazon
September 10, 2018

In this latest edition of the Marketing Minute with Chris Jensen, I begin a series of episodes with Mike McDermott, President of Bash Foo, an Inbound Marketing Agency in Tipp City, Ohio. Mike and I discuss how how entrepreneurs, local retailers...