Sundog: The Podcast

Sundog: The Podcast

Lon Keller

Description: Sundog: The Podcast will take an entertaining look at the news, trends and best practices surrounding the worlds of internet marketing, Web 2.0 development and traditional media, focusing on how all t

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Sundog: The Podcast 040 - The Art and Technology of Online Measurement

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Beyond the click, cost-per-conversion, lead generation, oh my! Businesses today need solid online marketing insights and stategic planning. Making sense of all that information can be a daunting task. Sundoggers Renee and Nate stop by to talk about the importance of online measurement and how it hel...

Sundog: The Podcast 031 - Social Promotion

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On today’s show, learn how the FM Derby Girls and FM Bootcamps use Facebook and Twitter to enhance their brands...

Sundog: The Podcast 031 - Social Promotion

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On today’s show, learn how the FM Derby Girls and FM Bootcamps use Facebook and Twitter to enhance their brands...

Sundog: The Podcast 030 - Email Marketing: Not Dead Yet

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Email marketing is not dead.  If done correctly it can still produce some fantastic results for your advertising dollar...

Sundog: The Podcast 030 - Email Marketing: Not Dead Yet

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Email marketing is not dead.  If done correctly it can still produce some fantastic results for your advertising dollar...

Sundog: The Podcast 027 - Looking ahead in 2010

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On today’s show, we’ll talk about the exciting technologies that are leading the way for 2010 and make some predictions on what we may see the rest of the year...

Sundog: The Podcast 027 - Looking ahead in 2010

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On today’s show, we’ll talk about the exciting technologies that are leading the way for 2010 and make some predictions on what we may see the rest of the year...

Sundog: The Podcast 002 - ROI for today’s CMO

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With an average tenure of about 24 months, CMOs are increasingly dependent upon gathering reliable ROI data to substantiate their marketing investments.  Our Sundogger panel takes an in-depth look marketing ROI and explains why you should care...


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