Marketing and Social Media Strategy for Restaurants | Nate Riggs » Podcast

Marketing and Social Media Strategy for Restaurants | Nate Riggs » Podcast


Latest Episodes

What Craft Cocktail Trends Should Restaurants be Aware of?
August 29, 2014

The first ever “cocktail party” was allegedly thrown by Mrs. Julia S. Walsh Jr. of St. Louis Missouri in May of 1917. Since then, cocktails have continued to grow in popularity and are now ingrained in America’s social culture. Our gues

What Role Can Blogging for Restaurants and Breweries Play?
August 22, 2014

Did you know that there are over 3,000 breweries in the United States and that this figure is the highest it has been since prohibition? But what does this mean for the restaurant industry? Our guest on tap for this week hails from Columbus and is consid

What is a Reasonable Wait Time at a Restaurant?
August 08, 2014

Did you know restaurants have wait lists an average of 6.6 hours per week, with the average wait time being 23 minutes? This begs the question of a what reasonable wait time at a restaurant should be? Our guest this week wants to lower that number signif

How Does the World See You?
August 01, 2014

How does the world see you? Do you know your Fascination Advantages? Are you Power and Prestige? Or Passion and Trust? - Out of the seven Advantages, everyone has a Primary, Secondary and Dormant Advantage.

What’s the Role of Marketing and Finance in Restaurants?
July 25, 2014

Fast casual is the fastest growing segment of the restaurant industry and Zoës Kitchen is championing the market. - Zoës Kitchen, a fast casual Mediterranean joint headquartered in Texas, recently went public,  and has done incredibly in the mark

#046: Erle Dardick & Mike Tyler on the Documentary Back to Basics
July 18, 2014

With just under one million restaurants in the United States, 10% of our work force is employed by the restaurant industry. - Until now, no one has positively documented this massive industry we all interact with every day. -

#045: Chris Tomasso on Yelp for Restaurants
July 11, 2014

Did you know every star on a Yelp review leads to a 5-9% increase in revenue for restaurants? - One of the most useful tools you can utilize is Yelp for restaurants, and your guest this week will attest to how it can affects your reputation. -

#044: Anthony Lye on Mobile Devices and Cloud Computing
June 27, 2014

Microsoft spent 90 percent of its 2011 research and development budget on cloud computing strategy and products, according to Wired. Since 2011, mentions of "the cloud" have skyrocketed, along with use of mobile devices. -

#043: Sam Oches on Fast Food vs Fast Casual
June 20, 2014

2013 brought the sixth consecutive year that the fast casual segment has grown. According to a study by The NPD Group, fast casual held to an 8 percent increase in traffic compared to zero percent in the QSR segment. -

#042: Cynthia Harriman on Integrating Whole Grains
June 06, 2014

It takes one pound of flour to make a standard loaf of bread. But did you know you can get your recommended servings of whole grains from other sources by integrating whole grains like quinoa in to your diet? -