The Private Practice Business Academy

The Private Practice Business Academy


Latest Episodes

The Gold Standard in Medical Marketing with Dan Goldberg
March 28, 2018

Branding must speak to someone. I don't think a private practice should focus on branding and they should spend more time focusing on building an identity and their core principles- Dan Goldberg

DO YOU HAVE THE #BIZPT MINDSET?
September 08, 2017

In this episode, I interview Paul Gough, owner of multiple practices and founder of . PT Profit Academy is a company committed to helping physical therapy clinics develop successful marketing campaigns, they type of campaigns that significantly...

THE ULTIMATE THERAPY RESOURCE -FROM EXERCISE PROGRAMS TO COGNITIVE WORKSHEETS
September 08, 2017

When you need new information and resources for your practice and your patients, where do you go? How many websites have you tried and how little success have you had? Today’s guest has the solution to your problem. Meet Deidre Newborn, CEO of...

FROM PASSION TO PROFITS – THE STORY BEHIND UPRIGHTPOSE.COM
September 08, 2017

There’s no pain quite like back pain, and it’s a pain that’s becoming increasingly pervasive as our lives become more and more sedentary. What’s worse?—back pain is incredibly difficult to alleviate. From pain killers to back...

THE EMPLOYEE ENGAGEMENT MATRIX & DR SEAN FLANNAGAN
September 08, 2017

Time Stamped Show Notes 05:15 – From day one, how did you start, and how did you get to four clinics? 08:07 – What did you do at the events you held? Did you treat people at the event? 10:15 – How has dry needling changed your practice? 13:40...

YOUR THERAPY PRACTICE IS A “BUSINESS” FIRST AND FOREMOST
September 07, 2017

If you want to be able to help patients long term and sustain practice growth, it’s absolutely critical to look at your staff and marketing efforts with an objective eye, because better businesses are powered by great employees and great marketing....

Your Business is "Physical Therapy" First and Foremost - Part 2
September 07, 2017

Do you feel too old and too disconnected to fully understand modern communication platforms like Instagram or Snapchat? That’s OK—it’s easy (and important) to learn the right processes for these technologies. With the right process, social media...

Mike Novosel of In Hand Health
September 07, 2017

Listen as Mike shares the benefits of their app, how clinics and practitioners monetize from the app, and the possible expansion of ’s platform to other fields. 05:19 – Joe introduces  05:43 –  developed a solution for...

Kristin McNealus of Every Body Fitness
September 07, 2017

WHAT IF SOMEBODY TOLD YOU THE BUSINESS MODEL OF PRIVATE PRACTICE IS BROKEN? Well, maybe not broken, but certainly misaligned. Misaligned with patient interests. Misaligned with the medical provider interests. And misaligned...

Establishing a Private Practice Brand with Paul Potter
September 07, 2017

Is there room in the budget to hire an office manager? If there isn’t, how much time and energy can be allocated to administrative duties?—marketing, scheduling, accounts payable, accounts receiving, compliance, taxes…these are just a few of the...