We have occasionally mentioned that we would be starting up a Promo Exchange on PreviewCast. This has been done before by other podcasts, and the main idea is for different shows to cross-promote themselves and expose our audiences to new shows.

Okay, enough of all the abstract stuff, how about I explain how it works. We have produced a PreviewCast Promo (which we played at the beginning of PreviewCast #046, by the way). It’s about 50 seconds long. If you are a podcaster, simply download our promo and play it on your show. Then, e-mail us, letting us know that you have played our promo on your show, along with a link, and then send us a 30-60 second promo for your show, which we will play on a future episode of PreviewCast. In addition, if you play our promo, we’ll link to you forever on our Promo Exchange Wall of Fame to thank you for helping to promote our show.

This is not advertising, this is simply done out of the interest of podcasters helping each other to grow our respective audiences. So if you have a podcast, why not have us exchange promos?

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