PIO Social Media Training

In this episode of our award deserving podcast, Greg and Dave are joined by content and communication strategist Carissa Caramanis O’Brien to talk about the results of a Pew Research Center project concerning who uses social networks in the US. Hear us as we discuss:

• The myth busting revelation about age and social networking
• Why the gender demographics aren’t that surprising
• Diversifying social media formats across networks
• The importance of owning your own content
• Why its important for organizations to understand this data for effective messaging

Want to listen while you’re on the go?

Thanks for listening!

What do you think of the research? Please leave your thoughts in the comment section…

Related posts:

1. Episode 8: Social Media 4 ALL Responders
2. Episode 5: Create and Click Responsibly
3. Episode 3: In Your Facebook