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Ep. 41 – Incentives for Brand and Loyalty Building |
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Featured Topic: Incentivizing customers isn’t some radically new idea, but small businesses rarely take advantage of this concept. Perhaps they are not aware of how to implement such a program, or simply aren’t convinced it will work. The reality is that small businesses may actually be better equipped to implement these programs, and can begin to see real benefits in fairly short order. How the Heck Do I Do That?: In keeping with our topic, Traci shares a couple of sites that offer services to help you create loyalty and incentive programs. Points.com – buy, trade, exchange or redeem your points from a wide assortment of loyalty programs on this site. ZFerral – Give your customers an incentive to help you grow your business! http://zferral.com Punchtab – Create a loyalty program for your site at no charge with Punchtab. With several options to choose from, you’re sure to find what you need from this helpful resource. http://punchtab.com EPIC FAIL: The mayor of a Connecticut town is in dire need of a crisis PR professional. You won’t want to miss the video for this one – it’s on our Facebook fan page – http://facebook.com/neanderthalmarketing |
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