Holistic Health And Wellness

Liz Cruz-Kaegi

This week’s conversation about Business as Practice is an audio recording of an unscripted discussion I had with my dear friend and fellow entrepreneur, Liz Cruz-Kaegi.

Liz Cruz-Kaegi, PhD
Liz is partner and co-founder of World Commodity Services (WCS). She is a successful entrepreneur, scientist, educator and innovator. Her love of nature and adventure led her to a career in Biology and Aquatic Ecology and eventually to a PhD in Oceanography at Texas A & M University. She is a native of Honduras and has been a professor at the National University of her country and a scientist and administrator at several government and international organizations.

In 2004, Liz launched CK Quest, LLC, a market research and business consulting firm specializing in small and medium size business. Over the years, CK Quest evolved into an international market research and market entry strategy firm specializing in Latin America. CK Quest has helped several companies introduce their products successfully to the region. Liz is a member of several women business organizations. She was president of the Tri County Chapter of the New Jersey Association of Women Business Owners (NJAWBO) and was named among the 2007 Top Ten Women Business Owners in South Jersey by South Jersey Magazine.

Most recently, Liz has teamed up with her friend Luis Arango to launch WCS. Through this company they aim to put their knowledge of international trade, market research, sales and technology to the service of buyers and suppliers of bulk commodities. In addition, she is an agent for the Australian Trading House, FTN Exporting.

Kathy and Liz - bike riding in Virginia Beach, VA

Liz enjoys reading History, traveling, hiking and geocaching. She lives with her husband, two children, and three cats in Haddon Heights, NJ.

Liz’s favorite Wellness Possibilities include:

- Hiking
- Cooking & eating whole foods
- Yoga 
- The Ishayas’ Ascension

Together we have explored AntiGravity Yoga and Contemplative Painting at Rest Stop Rejuvenate in Rockaway, NJ.

Something Liz said during the conversation:

“You never go into business for yourself. You need a community.”