For Immediate Release

For Immediate Release

Shel Holtz

Description: A podcast series focused on online PR and communication, anchored by the twice-weekly "Hobson & Holtz Report."

Results for Tag: marketing

For Immediate Release Interview: Laura Thomas at Dell on Trade Secrets

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Dell's Laura Thomas talks with FIR co-host Neville Hobson about the Trade Secrets campaign to support launch of Vostro V130...

FIR Book Review: "Resonate" by Nancy Duarte

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FIR Book Review Editor Bob LeDrew reviewed Nancy Duarte's "Resonate."...

FIR Book Review: "Unmarketing" by Scott Stratten

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FIR Book Review Editor Bob LeDrew reviewed Scott Stratten's "Unmarketing."...

For Immediate Release Interview: Joseph Jaffe, Chief Interruptor, Dachis Group

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Joseph Jaffe talks with FIR co-host Shel Holtz about his role at Dachis Group and his latest book, Flip the Funnel...

For Immediate Release Interview: A conversation with Mitch Joel in London

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Mitch Joel explains why brands can't be human, talks about Six Pixels of Separation, expounds on the intrinsic connections between people, gives his impressions of the new Google OS, and more...

For Immediate Release Interview: Content Rules Co-Authors C.C. Chapman and Ann Handley

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Content Rules co-authors Ann Handley and C.C. Chapman discuss the role of content in the digital world and how to create content people will talk about...

For Immediate Release Interview: Ford Motor Company's Jeffrey Eggen on the Focus Rally America

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Ford Motor Company's Jeffrey Eggen explains the multi-channel approach to Ford's introduction of the 2012 Focus...

FIR Live #19 - 10/009/10 - Empowered co-authors Josh bernoff and Ted Schadler

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Josh bernoff and Ted Schadler, co-authors of the new book, Empowered, talk about employee HEROes and how they can drive improved customer service and, by extension, reputation and profits...

For Immediate Release Interview: Kaitlyn Wilkins of Ogilvy 360 on the Ford S-MAX London Freeze

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Ogilvy PR's Kaitlyn Wilkins talks about Ford's goals for this first European event that focused on social media and plans for the future...

FIR Live #18 - 08/014/10 - Websites or Facebook?

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Panelists Jennifer Cohen, Scott Monty, Steve Rubel and Dominic Sparkes join Neville and Shel in a discussion about Facebook's role for brands and whether it can replace websites altogether...


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