Fairway Executive-Educating the Golf Industry with Jeff Harrison

Fairway Executive-Educating the Golf Industry with Jeff Harrison


Latest Episodes

#41 – Most Influential Man in Social Media – Andrew McCauley
May 18, 2017

Voted in 2015 and 2016 in the Top 100 Most Influential People in Social Media, by Forbes and BuzzSumo respectively, Andrew McCauley of AutoPilot Your Business joins us on The Fairway Executive. The key take aways from Andrew ?

#40 – Wire Buzz CEO Todd Hartley Talks Video Strategy to Get ROI
May 11, 2017

If You're Going to Use Video, Start with a Strategy

#38 – Video as a Strategy
May 04, 2017

Video as a Strategy In this episode I share just a few stats about video…it’s no longer an option but a video strategy that MUST be in your planning. Driving Buyer Intent and Conversions with Video: 85% of Businesses have in house video creation depart...

#39 – How to Increase Your Open Rates on Emails
May 04, 2017

How to get your communication opened closer to 100% of the time.  This is the goal of everyone whenever an email is sent right? Unfortunately some people are speaking versus when they should be speaking mars!

#37 – Organic Versus Paid
April 20, 2017

Getting Seen on the Internet

#36 – Give – Give – Give – Ask
April 13, 2017

Episode 35 - Ask Ask Ask Give

#35 – Building a Targeted Database
April 06, 2017

Building a Targeted Database When it comes to creating a consistent flow of people filling your tee sheet you must decide on your approach.  You can always depend on some other source to do it for you, like GolfNow or other similar services,

#34 – We Are Back…Marketing With a Cause
March 30, 2017

Why We Returned After nearly a year of interviewing some of the top people inside the industry, it became obvious that with everything the average golf professional has on their plate, marketing, with a purpose was not high on the list.

#33 – Wells Marvin: A Developer’s Perspective On The Golf Industry
March 13, 2015

#33 - Wells Marvin: A Developer's Perspective On The Golf Industry

#32 – Laurie Hammer: Insights From A Pro Of 41 Years
March 06, 2015

#32 - Laurie Hammer: Insights From A Pro Of 41 Years