Nancy Duarte joins Anna Farmery on The Engaging Brand podcast to discuss concepts from her new business book, Resonate
- Are interviews, presentations?
- How emotion persuades an audience?
- An audience is a group of people who have different emotional triggers - how do you decide which emotional trigger?
- How the audience is the hero not the presenter?
- How a presentation is a mini movie not a report - lessons from the movie industry?
- How you need to create tension and then resolve it...rather than just pure 'enjoyment'!!
- How the number one tool is......a sticky note!
- The process of putting together your presentation.
- How ideas are not alive until they are shared.