Nancy Duarte joins Anna Farmery on The Engaging Brand podcast to discuss concepts from her new business book, Resonate
Are interviews, presentations?
How emotion persuades an audience?
An audience is a group of people who have different emotional triggers - how do you decide which emotional trigger?
How the audience is the hero not the presenter?
How a presentation is a mini movie not a report - lessons from the movie industry?
How you need to create tension and then resolve it...rather than just pure 'enjoyment'!!
How the number one tool is......a sticky note!
The process of putting together your presentation.
How ideas are not alive until they are shared.