The Engaging Brand

Show #240 - The Story of the Playboy Brand Pt1

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The Engaging Brand

Anna Farmery

Leeds,UK

Description: Best business interviews on marketing, social media and leadership

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Show #240 - The Story of the Playboy Brand Pt1

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Anna Farmery talks to Susan Gunelius about the Playboy story and how Hugh Hefner created the brand. Susan has written a new marketing book - not out until September  - which outlines the impressive brand story.


The Engaging Brand podcast is sponsored by Gotomeeting and you can check out the latest information at www.theengagingbrand.com

 

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