The Engaging Brand

Today I talk with Don Philabaum who has written Internet Dough which you can download for FREE here.

Internet Dough helps you to "do more on the Internet" with      

• 30 plus case studies
• 10 social media tools you need
• Dozens of practical examples to copy"

Don is a passionate expert on internet marketing expert and talks us through

1. How the financial crisis should not bring an end to your internet marketing budget.
2. Should you have an internet strategy that includes marketing or a marketing strategy that includes the internet?
3. Is the internet relevant to every business?
4. Are consumers changing behaviour and business is following or are businesses changing their behaviour with consumers having to follow?
5. Can socialising be taken from an individual level to a business level?
6. Is it harder now to stand out on the web with your internet marketing?
7. Is there a best practice for internet sales growth?
8. How the technology is the transport system for ideas
9. How to balance your marketing strategy for internet users and non internet users.

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If you have feedback for me on the show or topics that you would like me to cover then e-mail me at anna@theengagingbrand.com or hop over to Facebook group for The Engaging Brand. or the new room set up on Friendfeed

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