The Engaging Brand

The Engaging Brand
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Anna Farmery

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The Engaging Brand for leaders and managers who want a powerful personal leadership brand, improving their career prospects and building an employer brand to attract talent to their business

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Show #166 - How to gain competitive advantage

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Today I talk with Jim Champy who has just written Outsmart, a book that helps leaders to gain the competitive advantage. In this business interview we talk about

How technology has changed the pace of change in the business world

Have businesses become disposable?

How leaders can reinvent themselves to not only survive but thrive

What is the difference between a "smart" company and incumbent companies?

Is it good to be ambitious or should we be realistic?

How we need to see the opportunities that others don't

How the internet is demanding you to change your frame of reference and leadership tips on how to become customer centric,

How intangible behaviours deliver tangible benefits

The role of intuition

How you need to have a balance of pushing forward and taking breaths as a leader

If you have feedback for me on the show or topics that you would like me to cover then e-mail me at anna@theengagingbrand.com or hop over to Facebook group for The Engaging Brand.

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