Nettie Hartsock joins me to talk about how to cultivate buzz around your brand - be it at a personal level or indeed a corporate brand. Nettie, a former journalist and now book publicist,  gives insight into how to create an engaging brand story and then how to approach traditional and new media sources to cultivate buzz around your story.

If you have feedback on the show then visit The Engaging Brand blog,  e-mail me at anna@theengagingbrand.com or hop over to Facebook group for The Engaging Brand.

 Enjoy!