Curbside Investigator Episode #117 – Clients, Business, Marketing and making the right choices |
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I recently had the opportunity to gain a new client and lose one. Find out why and in the process, you'll hopefully increase your business and learn from my mistakes. There’s also a marketing update for those of you that are interested in how the new cards, postcards and marketing ideas are w... |
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The Curbside Investigator
Results for Tag: case
Curbside Investigator #116 – Marketing Updates and Gear alert |
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In this episode, Scott talks about a recent camera upgrade and how it affects workflow. If you are looking to upgrade your old digital video cameras to the newer hard drive based camcorders, take a look at Oleg Flaksman's (http://www.oinvestigations.com/Private-Investigator-Blog/2011/07/datetime-... |
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Curbside Investigator Episode #113-The Elevator Speech |
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I've spent that last couple of months talking about marketing for PI's and we've covered a variety of topics. The Elevator Speech is the topic of this episode of The Curbside Investigator and I've found lots of resources that Private Investigators can use to craft the perfect Elevator Speech... |
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Episode #111 – Seminar Marketing |
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Marketing is a touchy subject. There's no doubt that everyone has there own ideas and theories and very often, those ideas are at odds with each other. It's part skill, part innate ability and part voodoo. No matter where it comes from, marketing is a vital piece of the business puzzle and PI'... |
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Curbside Investigator Episode #109 – Seminars as Marketing |
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In this episode, Scott continues the discussion on marketing techniques. This week, the focus is on presentations and seminars. Giving a presentation or seminar to industry leaders, specifically in your area of expertise, is an excellent way to position yourself as a professional and an expert i... |
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Episode #108 – It’s all about the bucks |
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In this episode, Scott discusses billing and rates. It sounds rather dull but it's an important aspect to any business. PI's can easily get stuck if they don't understand their costs and how to price their services... |
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Episode #107 – The nature of surveillance |
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In this episode, Scott waxes philosophically about the nature of surveillance. There's a point to the navel gazing however. The discussion revolves around the idea that we know more than we think we do and it's our own insecurities that prevent us from moving forward. That's a pretty highbrow con... |
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Episode #103 – Questions from Listeners |
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Listener Neil had some questions as a newly licensed PI. After talking with Neil, I realized that his questions were probably shared by many new PI's and definitely worth talking about. We discussed liability, databases, and taking the conservative approach in order to stay out of trouble. It'... |
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Episode #102 – What do I do with my video? |
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This episode is sponsored by USAPI (http://www.usapi.org/) and GoToMeeting.com (http://www.gotomeeting.com/podcast) GotoMeeting Hold your meetings online for just $49/mo. Try GoToMeeting FREE for 30 days (http://www.gotomeeting.com/podcast)... |
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Episode #101 – The case against specialization |
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This episode is sponsored by USAPI (http://www.usapi.org/) and GoToMeeting.com (http://www.gotomeeting.com/podcast) GotoMeeting Hold your meetings online for just $49/mo. Try GoToMeeting FREE for 30 days (http://www.gotomeeting.com/podcast)... |
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