The Curbside Investigator

I recently had the opportunity to gain a new client and lose one.  Find out why and in the process, you'll hopefully increase your business and learn from my mistakes.

 

There’s also a marketing update for those of you that are interested in how the new cards, postcards and marketing ideas are w...

In this episode, Scott talks about a recent camera upgrade and how it affects workflow.  If you are looking to upgrade your old digital video cameras to the newer hard drive based camcorders, take a look at Oleg Flaksman's (http://www.oinvestigations.com/Private-Investigator-Blog/2011/07/datetime-...

Sorry everyone, I recorded this a week ago but didn't get it out before I took off for vacation.  It's a response to a posting in one of the listservs (not PInow) about saving money by downsizing your office phone system.  I had a lot of questions so I figured a podcast would be an easy way to get...

Still more marketing as Scott talks about direct mailing and postcard marketing.  There's clients to be found, mined and farmed by sending letters and postcards to potential clients.  Scott touches on what works and what's important in this time tested advertising field...

I've spent that last couple of months talking about marketing for PI's and we've covered a variety of topics.  The Elevator Speech is the topic of this episode of  The Curbside Investigator and I've found lots of resources that Private Investigators can use to craft the perfect Elevator Speech...

More marketing is on tap in this episode with a different take on presenting yourself and your company to potential clients.  There's a lot of information about marketing, business and presentation to clients and potential clients...

Marketing is a touchy subject.  There's no doubt that everyone has there own ideas and theories and very often, those ideas are at odds with each other.  It's part skill, part innate ability and part voodoo.  No matter where it comes from, marketing is a vital piece of the business puzzle and PI'...

This is a response to an article printed in Pursuit Magazine.  You can check out the link to the article here (http://pursuitmag.com/conducting-investigative-interviews-over-the-telephone/) and you might want to read it before listening to the podcast.  Telephone interviews are a necessity in this...

In this episode, Scott continues the discussion on marketing techniques.  This week, the focus is on presentations and seminars.  Giving a presentation or seminar to industry leaders, specifically in your area of expertise, is an excellent way to position yourself as a professional and an expert i...

In this episode, Scott discusses billing and rates.  It sounds rather dull but it's an important aspect to any business.  PI's can easily get stuck if they don't understand their costs and how to price their services...