Boxcars711 Old Time Radio Pod

Boxcars711 Old Time Radio Pod


Boxcars711 Overnight Western "Hopalong Cassidy" - A Shot In The Dark (10-09-50)

February 09, 2013

itunes pic
Boxcars711 Overnight Western "Hopalong Cassidy" - A Shot In The Dark (Aired October 9, 1950)


The Mutual Broadcasting System began broadcasting a radio version of Hopalong Cassidy, with Andy Clyde (later George McMichael on Walter Brennan's ABC sitcom The Real McCoys) as the sidekick, in January 1950; at the end of September, the show moved to CBS Radio, where it ran into 1952. Hopalong Cassidy also appeared on the cover of national magazines, such as Look, Life, and Time. Boyd earned millions as Hopalong ($800,000 in 1950 alone), mostly from merchandise licensing and endorsement deals. In 1950, Hopalong Cassidy was featured on the first lunch box to bear an image, causing sales for Aladdin Industries to jump from 50,000 units to 600,000 units in just one year. In stores, more than 100 companies in 1950 manufactured $70 million of Hopalong Cassidy products, including children's dinnerware, pillows, roller skates, soap, wristwatches, and jackknives. There was also a new demand for Hopalong Cassidy features in movie theaters, and Boyd licensed reissue distributor Film Classics to make new film prints and advertising accessories.

THIS EPISODE:

October 9, 1950. Program #80. Commodore syndication.