The Axiom Amnesia Theory

Episode 117: Just Marketing Emotions

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The Axiom Amnesia Theory

Heit & Cheri

Description: The Axiom Amnesia Theory

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Episode 117: Just Marketing Emotions

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It's time that we understand the repercussions of what happens when manipulators just market emotions to us. How many times have we heard, "It's just a [insert controversial subject here]" as a means of downplaying the impact of an action? Manipulation of the emotions is a marketing tactic, and in the end the manipulators are often successful at making us have REAL emotions related to things that aren't real or never happened. On this episode of The Axiom Amnesia Theory, Heit & Cheri address media manipulation head on. Topics discussed include the uproar over "Django Unchained" slave dolls, "Django Unchained's" manipulation of Black folks' emotions, manipulation of emotion in film and books, the ridiculous documentary "Thrive", Violinist Joshua Bell ignored playing in the subway, whether you can identify which group has ill motives just by looking at them, cultural significance of Pootie Tang and Idiocracy, propensity for monopolies to always form, less entropy is the way of the universe, alliances of the rich that prevent the poor from surviving, how extraordinary people give their descendants a boost for many generations, addressing people who say "Django is just a movie," brand marketing via latching on to existing brands, and more!
NMX and Nab Show, Las Vegas, April 2015